The Nike+ FuelBand is a wearable bracelet that uses a built-in three-axis accelerometer to track the time, your daily steps, calories expended, and NikeFuel — a normalized score based on oxygen kinetics that awards points equally regardless of physical makeup. You can track your activity using the Nike+ website by syncing over USB, or via your smartphone over Bluetooth and input data into an app. The integrated LEDs in the wristband keep you informed of your current status and give you an easy red-to-green goal indicator. I don’t know about functionality, but this thing just looks absolutely badass.

Athletes at all levels of fitness — from the elite to the everyday — now have a way to measure progress toward their goals and compare with others: the NIKE+ FuelBand. It’s an innovative wristband that tracks movement throughout the day, designed to motivate and inspire users to be more active. The FuelBand will release on February 22, 2012 for $149.

“The NIKE+ FuelBand is a way for Nike to further evolve the exciting possibilities of merging the physical and digital worlds,” said NIKE, Inc. President & CEO Mark Parker at the NIKE+ FuelBand launch event in New York. “Nike has always been about inspiring athletes, and the NIKE+ FuelBand will help motivate them in a simple, fun and intuitive way.” - Nike

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Buy one here ($150) on February 22

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